Tuesday, April 5, 2011

The New New World Order.

The New New World Order.

Does Facebook have an operational nuclear weapon yet? What do the analysts think Google’s leadership change will mean to its foreign policy? Is Twitter a destabilizing influence on world peace?

Sure these questions are satirical (sort of) and over the top. But when it comes to navigating the intricate, byzantine landscape of digital power in today’s business, communications and media world, is there any better model than geopolitics? Next Tuesday at ad:tech San Francisco, I’ll be leading a discussion called “The New Power Brokers: Apple, Facebook, Google, Twitter & Beyond” featuring Molly Wood (CBS Interactive), Scott Symonds (AKQA) and Shawn Carolan (Menlo Ventures). The first thing I’ll ask them to do is help us understand today’s “Power Brokers” by comparing them to countries. If nothing else, it’s a fascinating parlor game. But it just might end up being a great tool for really making sense of a nonsensical world.



Read more: http://www.businessinsider.com/the-new-new-world-order-2011-4#ixzz1IiBSr9fn

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